Evaluating Public Relations : A Best Practice Guide to Public Relations Planning, Research and Evaluation (PR in Practice)
US$10.00
Operating under tight budget constraints and with an ever-increasing range of tools and technologies to choose from, PR professionals have never been under so much pressure to justify their decisions. Evaluating Public Relations advises PR practitioners at all levels on how to demonstrate clearly and objectively the impact that their work has to their clients and managers. The authors draw on both their practical and academic experience to discuss a diverse range of evaluation methods and strategies.
Sorry, this product is not available to purchase in your country.
Related Products
Specification: Evaluating Public Relations : A Best Practice Guide to Public Relations Planning, Research and Evaluation (PR in Practice)
|
User Reviews
Be the first to review “Evaluating Public Relations : A Best Practice Guide to Public Relations Planning, Research and Evaluation (PR in Practice)”
Your name:
Your email address:
Your phone number:
Your message:
Evaluating Public Relations : A Best Practice Guide to Public Relations Planning, Research and Evaluation (PR in Practice)
US$10.00
There are no reviews yet.